Outlaw Energy
“#PonteAlTiro” campaign
- Outlaw Energy
- 2016
- Advertising
- Campaign key visual, Print design
Campaign poster for the launch of Outlaw Energy drink in Latin America.
A black-and-white rodeo image, a red can as the only color, and a hand-lettered hashtag. The poster borrows the brand’s Western attitude and turns it into a call to action for the Latin American market.
